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The power of strategy innovation : a new way of linking creativity and strategic planning to discover great business opportunities

Johnston, Robert E

The power of strategy innovation : a new way of linking creativity and strategic planning to discover great business opportunities Robert E. Johnston, Jr., J. Douglas Bate - New Delhi Prentice Hall of india private limited 2007 - xviii, 286 p. : ill. ; 24 cm

Includes bibliographical references (p. 279-282) and index

ISBN: 9788120333116

ISSN: 2003004618

Subjects--Topical Terms:
Strategic planning

Dewey Class. No.: 658.4012 JOH

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The power of strategy innovation : a new way of linking creativity and strategic planning to discover great business opportunities

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