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Sport marketing
Dees, Windy
Sport marketing / Windy Dees... [ et al ] - Champaign, IL, Human Kinetics 2022 - xi, 475 p. : col. ill. ; 28 cm
Includes bibliographies and index
This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace.
9781492594628
Sports Marketing
338.43796 / DEE
Sport marketing / Windy Dees... [ et al ] - Champaign, IL, Human Kinetics 2022 - xi, 475 p. : col. ill. ; 28 cm
Includes bibliographies and index
This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace.
9781492594628
Sports Marketing
338.43796 / DEE