Ux Optimization Combining Behavioral Ux and Usability Testing Data to Optimize Websites
Tomlin, W. Craig
Ux Optimization Combining Behavioral Ux and Usability Testing Data to Optimize Websites
/W. Craig Tomlin
- 1st edition
- New York : Apress, c2018.
- xix, 198p. : ill; 25 cm.
Reprint 2023
Includes index
Combine two typically separate sources of data - behavioral quantitative data and usability testing qualitative data--into a powerful single tool that helps improve your organization's website by increasing conversion and ROI.
9781484248171
Human-computer interaction User interfaces (Computer systems)