Ux Optimization Combining Behavioral Ux and Usability Testing Data to Optimize Websites

Tomlin, W. Craig

Ux Optimization Combining Behavioral Ux and Usability Testing Data to Optimize Websites /W. Craig Tomlin - 1st edition - New York : Apress, c2018. - xix, 198p. : ill; 25 cm.

Reprint 2023

Includes index

Combine two typically separate sources of data - behavioral quantitative data and usability testing qualitative data--into a powerful single tool that helps improve your organization's website by increasing conversion and ROI.

9781484248171


Human-computer interaction
User interfaces (Computer systems)

005.1 / TOM

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