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Strategic tendering for professional services : win more, lose less
Fuller, Matthew
Strategic tendering for professional services : win more, lose less / Matthew Fuller and Tim Nightingale. - 1st ed. - London Kogan Page 2017 - xvii, 190 p. : ill. ; 22 cm.
Includes bibliographies and index
Competitive bidding for work is a long-established aspect of business within the professional services and consulting sector. For many markets, pitching has become a critical element of both attracting and retaining business. Combating clients' demands and intense competition, firms that want to win and retain business need business development and marketing teams that are experts in creating compelling proposals. This book offers a masterclass in improving your pitching skills and processes
9780749478513
Business and Management
658.723 / FUL
Strategic tendering for professional services : win more, lose less / Matthew Fuller and Tim Nightingale. - 1st ed. - London Kogan Page 2017 - xvii, 190 p. : ill. ; 22 cm.
Includes bibliographies and index
Competitive bidding for work is a long-established aspect of business within the professional services and consulting sector. For many markets, pitching has become a critical element of both attracting and retaining business. Combating clients' demands and intense competition, firms that want to win and retain business need business development and marketing teams that are experts in creating compelling proposals. This book offers a masterclass in improving your pitching skills and processes
9780749478513
Business and Management
658.723 / FUL