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MANAGER'S GUIDE TO MARKETING , ADVERTISING, AND PUBLICITY

Callen, Barry

MANAGER'S GUIDE TO MARKETING , ADVERTISING, AND PUBLICITY / Barry Callen - 1st edition - 2010 - 276 pages

ISBN: 9780071627962

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.8 / CAL

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MANAGER'S GUIDE TO MARKETING , ADVERTISING, AND PUBLICITY

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