Raising consumers: children and the American mass market in the early twentieth century
Jacobson, Lisa
Raising consumers: children and the American mass market in the early twentieth century
Lisa Jacobson
- New York Columbia University Press c2004
- xii, 299 p. : ill. ; 24 cm
Includes index
9780231113892
Child consumers -- United States -- History -- 20th century Market segmentation -- United States -- History -- 20th century Target marketing -- United States -- History -- 20th century