Public relations : a values-driven approach

Guth, David

Public relations : a values-driven approach David Guth, Charles Marsh - 3rd ed., Cases ed - Boston, MA Pearson/Allyn & Bacon 2007 - xix, 652 p. : ill. ; 24 cm

Includes bibliographical references and index

9780205495382

2006044691


Public relations
Public relations - Case studies
Public relations - Moral and ethical aspects

659.2 GUT

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