Normal view MARC view ISBD view

Marketing for hospitality and tourism

Kotler, Philip

Marketing for hospitality and tourism Philip Kotler, John T. Bowen, James C. Makens - 4th ed - Upper Saddle River, NJ Pearson Prentice Hall c2006 - 956 p. : col. ill. ; 26 cm

Includes bibliographical references and index

ISBN: 9788131722244

ISSN: 2005015341

Subjects--Topical Terms:
Hospitality industry - Marketing
Tourism - Marketing

Dewey Class. No.: 338.4791 KOT

Print
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Marketing for hospitality and tourism

Find us on the map