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Marketing : real people, real choices

Solomon, Michael R

Marketing : real people, real choices Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart - 6th ed - Upper Saddle River, NJ Prentice Hall 2009 - xxi, 602 p. : ill. (chiefly col.), map ; 28 cm

Includes bibliographical references (p. 554-567) and index

ISBN: 9780136054214

ISSN: 2008038437

Subjects--Topical Terms:
Marketing - Vocational guidance

Dewey Class. No.: 658.8 SOL

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