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The advertising handbook

The advertising handbook [edited by] Helen Powell ... [et al.] - 3rd ed - London ; New York Routledge 2009 - xi, 247 p. : ill. ; 24 cm.

Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002. Includes bibliographical references and index

ISBN: 9780415423120

ISSN: 2008047678

Subjects--Topical Terms:
Advertising - Handbooks, manuals, etc

Dewey Class. No.: 659.1 POW

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The advertising handbook

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