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Market entry strategies for emerging economies

Kretzberg, Alena

Market entry strategies for emerging economies Alena Kretzberg - Bern Peter Lang 2008 - 332 p. : ill. ; 21 cm

Includes bibliographical references (p. 297-332)

ISBN: 9783631565858

ISSN: 2008386959

Subjects--Topical Terms:
Export marketing - Developing countries - Case studies
Industrial organization - Developing countries - Case studies
Industries - Developing countries - Case studies

Dewey Class. No.: 338.8881724 KRE

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