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Predictably irrational : the hidden forces that shape our decisions

Ariely, Dan

Predictably irrational : the hidden forces that shape our decisions Dan Ariely - London HarperCollins Publishers 2008 - 1 v. (xxii-280 p.) : ill. ; 23 cm.

ISBN: 9780007256525

Subjects--Topical Terms:
Motivation - Psychology

Dewey Class. No.: 153.83 ARI

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Predictably irrational : the hidden forces that shape our decisions

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