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Strategic product creation : deliver customer satisfaction from every level of your company

Kerber, Ronald L

Strategic product creation : deliver customer satisfaction from every level of your company Ronald L. Kerber and Timothy M. Laseter, with Max Russell - New York McGraw-Hill c2007 - xviii, 318 p. : ill. ; 24 cm

Includes bibliographical references and index

ISBN: 9780071486552

Subjects--Topical Terms:
New products
Production engineering

Dewey Class. No.: 658.575 KER

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Strategic product creation : deliver customer satisfaction from every level of your company

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