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Managing product and service department : text and cases

Thomke, Stefan H

Managing product and service department : text and cases Stefan Thomke - Boston, Mass McGraw-Hill/Irwin c2007 - vii, 592 p. : ill. ; 24 cm

Includes bibliographical references and index

ISBN: 9780073023014

ISSN: 2005056173

Subjects--Topical Terms:
New products - Management - Case studies
Product management - Case studies

Dewey Class. No.: 658.5 THO

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