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Managing media companies : harnessing creative values

Aris, Annet

Managing media companies : harnessing creative values Annet Aris - 2nd ed - Hoboken, NJ John Wiley & Sons 2009 - xvi, 384 p. : ill. ; 25 cm

Includes bibliographical references and index

ISBN: 9780470713952

ISSN: 2008044728

Subjects--Topical Terms:
Mass media - Management

Dewey Class. No.: 302.23068 ARI

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