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Key concepts in marketing

Sutherland, Jonathan

Key concepts in marketing Jonathan Sutherland Diance Canwell - England Palgrave 2004 - ix, 310 p. : ill. ; 22 cm

Includes bibliographical references and index

ISBN: 9781403915276

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8003 SUT

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