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Global marketing

Gillespie, Kate

Global marketing Kate Gillespie, Jean-Pierre Jeannett, H. David Hennessey - Boston, MA Houghton Mifflin Company 2009 - xx, 618 p. : ill. ; 26 cm

Includes bibliographical references and indexes

ISBN: 9788177227550

ISSN: 2005936529

Subjects--Topical Terms:
Export marketing
Export marketing - Management

Dewey Class. No.: 658.84 GIL

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