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Exotic preferences : behavioral economics and human motivation

Loewenstein, George

Exotic preferences : behavioral economics and human motivation George Loewenstein - Oxford Oxford University Press 2007 - xv, 671 p. : ill. ; 24 cm

Includes bibliographical references and index

ISBN: 199257078

ISSN: 2007299751

Subjects--Topical Terms:
Consumers' preferences

Dewey Class. No.: 330.150 LOE

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Exotic preferences : behavioral economics and human motivation

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