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Loyalty rules: how today's leaders build lasting relationships

Reichheld, Frederick F

Loyalty rules: how today's leaders build lasting relationships Frederick F. Reichheld - Boston, MA Harward Business School Press 2001 - xiii, 213 p. ; 23 cm

Includes Index

ISBN: 9781591393245

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.812 REI

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Loyalty rules: how today's leaders build lasting relationships

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