Integration marketing : how small businesses become big businesses--and big businesses become empires

Joyner, Mark

Integration marketing : how small businesses become big businesses--and big businesses become empires Mark Joyner - Hoboken, NJ Wiley 2009 - xviii, 142 p. : ill. ; 19 cm

Includes index

9780470454596

2008052031


Big business
Marketing
Small business
Strategic planning

658.801 JOY

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