Management : course strategic management MGMT 439

Management : course strategic management MGMT 439 - New York McGraw-Hill/Irwin c2006 - iv, 330 p. : ill. ; 27 cm

Content note: Strategic management : concepts and cases -- Strategy : Winning in the market place : core concepts, analytical tools, cases -- Strategy : Winning in the marketplace -- Crafting and executing stragegy : concepts and cases

9780697493552


Strategic planning

658.4012 MCG

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