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Consumer psychology

Jansson-Boyd, Cathrine V

Consumer psychology Cathrine V Jansson-Boyd - Maidenhead, Berkshire Open University Press 2010 - xi, 258 p. : ill. ; 25 cm.

ISBN: 9780335229284

Subjects--Topical Terms:
Consumer behavior -- Psychological aspects

Dewey Class. No.: 658.8342 JAN

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Consumer psychology

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