Making markets : how firms can design and profit from online auctions and exchanges

Kambil, Ajit

Making markets : how firms can design and profit from online auctions and exchanges Ajit Kambil, Eric van Heck - Boston, MA Harvard Business School 2002 - xii, 224 p. : ill. ; 24 cm

Includes bibliographical references and index

9781578516582

2002000419


Electronic commerce
Industrial marketing
Internet auctions
Internet marketing
Marketing - Computer programs

658.84 KAM

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