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Business marketing : an interaction and network perspective

Business marketing : an interaction and network perspective edited by Kristian Möller and David Wilson - Dordrecht ; Boston Kluwer Academic Publishers 1995 - xvii, 635 p. : ill. ; 25 cm.

Includes bibliographical references and index

ISBN: 9780792395041

ISSN: 94029887

Subjects--Topical Terms:
Industrial marketing
Industrial marketing - Management
Strategic alliances (Business)

Dewey Class. No.: 658.8 MOL

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