Normal view MARC view ISBD view

Building models for marketing decisions

Leeflang, P. S. H

Building models for marketing decisions Peter S.H. Leeflang ... [et al.] - Dordrecht ; Boston Kluwer 2000 - xvi, 645 p. : ill. ; 25 cm

Includes bibliographical references (p. 579-615) and indexes

ISBN: 9780792377726

ISSN: 24988

Subjects--Topical Terms:
Marketing - Management - Decision making - Mathematical models
Marketing - Mathematical models

Dewey Class. No.: 658.83 LEE

Print
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Building models for marketing decisions

Find us on the map