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Sponge: Leadership Lessons I Learnt From My Clients / Ambi Parameswaran

By: Language: English Publication details: Westland Publications Privated Limited Chennai 2018Edition: 1st edDescription: x,180 p. ; 21 cmISBN:
  • 9789387894006
Subject(s): DDC classification:
  • 658.4092 AMB
Summary: Veteran adman and author AMBI PARAMESWARAN has relied on one process of learning above all others: powerful conversations with clients and customers. A challenging customer, in his view, goes from being someone who poses an obstacle to quality work to someone with eye-opening ideas and concepts. Approached as an exercise in listening and learning, these conversations can become long-term lessons.
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Item type Current library Call number Status Barcode
English Books Anna Centenary Library 6TH FLOOR, B WING 658.4092 AMB (Browse shelf(Opens below)) Available 699110

Includes bibliographical references

Veteran adman and author AMBI PARAMESWARAN has relied on one process of learning above all others: powerful conversations with clients and customers. A challenging customer, in his view, goes from being someone who poses an obstacle to quality work to someone with eye-opening ideas and concepts. Approached as an exercise in listening and learning, these conversations can become long-term lessons.

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